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Certificate In Digital Marketing: Plan, Implement And Manage A Comprehensive Digital Marketing Strategy

Certificate In Digital Marketing: Plan, Implement And Manage A Comprehensive Digital Marketing Strategy

8 – 12 December 2019: Sheraton Hotel, Mall of the Emirates, Dubai, UAE


Overview

This practical and hands-on digital marketing course covers key aspects of digital marketing, showing you how to integrate and reach customers and grow revenues. This course is suitable for a variety of professions and for all levels of marketing and business experience; and will help you to understand how to maximise online strategies and the performance of your online marketing investments. It will also provide you with insights on how digital marketing is approached from both, a client and an agency perspective.

This Course Provides Valuable Insights Into:

  • Digital Marketing Strategy and Planning
  • Digital Display Advertising and Remarketing
  • Video Marketing
  • Search Engine Optimisation (SEO) Basic and Advanced Concepts
  • Pay Per Click Advertising
  • Mobile Marketing SoMoLo, Web and Apps
  • Website Analytics

The Digital Marketing course is delivered through interactive and participative classroom learning, using a combination of lectures, workshops, discussion and practical case studies. Our Course Expert is a professional in the digital marketing sector with practical experience, creating and delivering online marketing campaigns on a daily basis. You will benefit from real-life examples and case studies based on global and regional online marketing practices.

By the end of this course, you will understand the various channels and activities required to prepare, implement and manage a comprehensive digital marketing plan for your business.

MORE INFOS HERE 

Prof.Christian Farioli About the author

CEO, Digital Marketing Lecturer & Best Selling Book Author. Digital marketing pioneer since 2003, Lecturer for the Digital Marketing Institute, Informa, PwC and EY. He has spoken at more than 130 international conferences, including GOOGLE, NASA & Davos, trained and advised more than 16000 executives in 4 continents, from Armani, Bayer, Jumeirah Burj Al Arab, Etisalat, Huawei, ADNOC, Ferrari, just to name a few. He has formerly worked with Oracle in Italy, Spain and Ireland. He owns several businesses and advise clients on Digital Marketing Strategy, Performance, Inbound Marketing, Web Analytics and AI Digital Transformation. After 12 Awards, including Oracle Innovation Award, a Microsoft AI competition, and launching Digital Campaigns for major Banks, Events, Media, Telco, Hospitality, Real Estate, Healthcare and Pharma, his Digital Agency in Dubai has been awarded Agency of the Future. His book become a best seller in just one month.