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The incredible gap between companies and consumers

In the previous post we saw how is important to grab the numbers in Digital Marketing. Because you have to go where your consumers are: this is the point of Marketing. So, what do you think companies are doing? Are they investing in advertising on...

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Digital Marketing means grabbing the numbers

Today I will talk you about numbers, an essential part of Digital Marketing. Why? Because you have to know how the world is changing and what people are doing in your country. If you find out who the customers are, you put the money there. And the...

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Here’s why you are confused about Digital Marketing

If you read my first blog post about what is Digital Marketing, you discovered my definition, that is: Digital Marketing is getting customers using only the computer and Internet. Ok, you may say, this is too simple. But there are many different platforms, and in...

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What is Digital Marketing?

Hello! Welcome on my new blog about Digital Marketing. If you are here I’m sure you want to know what Digital Marketing is, why you should use it and which benefits you can get for your business. You really need to understand what Digital Marketing...

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